AI-native e-commerce platform

Build the online store
you will love.
Exactly your way.

Behio is an e-commerce platform where you launch and run your own store. Start small and scale without limits, from your first few products to millions. Sales, inventory, invoices and marketing are all included in the price. And your teammate Tom handles the day-to-day for you.

For small and large stores alike. It grows with you.
olea.cz
Building…
✦  FREE SHIPPING OVER 1 500 KČ  ·  30 DAYS TO RETURN
2
AUTUMN COLLECTION
A home
that breathes.
Explore the collection
Curated for you248 productsRecommended
-19 %
Textiles
Wool Throw
1 2901 590
New
Ceramics
Tora Vase
890
Wood
Nord Stool
4 490
Top
Textiles
Aran Blanket
2 190
Candles
Lume Candle
490
-10 %
Ceramics
Hoji Bowl
690
TOMÁŠ
Done. I stocked 24 products and launched a 2+1 deal on the collection.
New order
+1 290 Kč
0+
eshops generated by our AI builder in early access
up to 0
products in a single store
24/7
support: Tom knows your shop and acts instantly
$0
for plugins and add-ons, everything included
NATIVELY CONNECTED TO
StripeGoPayComGatePayPalZásilkovnaZaslat.czPPLDPDUPSFedExDHLGLSGoogle MapsResendMailgunSlackHeurekaZboží.czStripeGoPayComGatePayPalZásilkovnaZaslat.czPPLDPDUPSFedExDHLGLSGoogle MapsResendMailgunSlackHeurekaZboží.cz
Radovan Pelka, zakladatel Behio
Let's meet

A short call with Behio's CEO

20 minutes, no strings. Bring a colleague, a partner, or whoever you need. I'll show you what Behio does, and we'll look at whether we could add something custom to the system for your shop.

Ask the AI

Wondering if Behio does what you need?

Ask anything. An AI assistant that knows the platform inside out answers. Free, instantly.

International e-shops

One e-shop, the whole world

Sell into several countries from one place. Run inventory, invoicing, orders, and customers centrally, and set the rest per country.

CZKEURUSDPLN.cz.com.de.sk
One catalog, many markets
Many domains, one e-shop
Control product visibility per domain.
Currencies and pricing per country
Price lists and automatic CNB and ECB rates.
Product and content translations
Every language gets its own copy and SEO.
Central agendas
Inventory, invoicing, orders, and customers in one place.
Shipping and payments
Configure shipping and payments for each country.
Per e-shop
Own design, SEO, marketing, and export feeds.
A whole platform, not just an e-shop

One tool that replaces all the others.

Behio is not just a sales website. It is professional invoicing, warehouse management, CRM and marketing in one. Every module fully replaces a program you pay for separately today. One login, one invoice and your entire business finally in one place.

Catalog & sales

A live catalog, variants, bundles, cart and a multi-step checkout. Up to 800,000 products in a single e-shop.

ReplacesShoptet, WooCommerce

Invoicing system

Invoices, expenses, recurring payments, PDF and email delivery. Load documents via OCR.

ReplacesFakturoid, iDoklad

Warehouse management

Multiple warehouses, movements, stocktaking, composites, barcodes and internal orders.

Replacesa standalone WMS

CRM & customer care

Contacts, follow-ups, segments and a self-service portal for B2C and B2B customers.

ReplacesRaynet, HubSpot

Marketing & discounts

Discounts, coupons, flash sales, 2+1, loyalty program, abandoned carts and a back-in-stock watchdog.

ReplacesEcomail, SmartEmailing

B2B portal & price lists

Price tiers by group, inquiries, approvals and a separate portal for wholesale.

Replacesa standalone B2B solution

Reviews & complaints

Moderated reviews, ratings, an RMA process and shipment tracking via a public link.

ReplacesHeureka Ověřeno, Reviewio

Documents & PDF

A document editor, bulk export to ZIP and fields mapped straight to your data.

Replacesmanual work in Excel
Ahead of the competition

Three things you won't get anywhere else.

100% CUSTOMIZATION

Customize anything.

A real Next.js storefront, not a closed template. You can fine-tune the look, sections and behavior down to the detail, by hand or with AI.

product/page.tsx
1// custom product page
2const { produkt } = await behio.catalog.get(slug)
3return <ProductPage produkt={produkt} />
Tom edited the product gallery
SEO + GEO

Found by people and AI alike.

Server-rendered pages, JSON-LD and generative engine optimization so Google and AI search engines cite you.

1st place
O
OLEA
olea.cz › linen-throws
Hand-woven linen throws | OLEA
★★★★★4,9(212 reviews)
In stock · delivery within 2 days · from 1 290 Kč
AI SEARCH
What are the best hand-woven linen throws?
The top rated are from OLEA. They focus on hand-woven linen, hold ★ 4,9 and deliver within two days. olea.cz
FEEDS & INTEGRATIONS

Sell everywhere.

Your products automatically where customers shop. Feeds, webhooks and a public API fill themselves.

27feeds and comparison sites
in one click
Google Shoppingactive
Heureka.czactive
Zboží.czactive
Meta katalogsyncing…
Tom · AI operator

After launch, you don't
run the shop alone.

Tom is an AI teammate who knows your e-shop data and can run over 300 different actions for you. Inventory, discounts, invoices, marketing, daily ops. Type it, or just say it out loud.

Eshop96
Warehouses48
Invoicing22
CRM & portal34
Stock counts12
Organization18
Tasks & contacts16
Integrations & more60
= 300+ tools in totalAgent mode ↔ Read-only · by voice or text
You can control Behio from ChatGPT or Claude too. We offer an official connection via MCP.
Tom
Agent mode · online
iOS · web
Message Tom…
AFFILIATE PROGRAM

Recommend Behio. Earn again and again.

Bring a client to Behio and earn up to 20 % recurring of their subscription for as long as they stay with us. For agencies, freelancers, and content creators. Custom links, a real-time dashboard, monthly payouts.

RECRUITING NOW
We are looking for new partners
Be in from the start and lock in the best terms.
0 %
recurring from the subscription
FOR DEVELOPERS

Public API & SDK

Build your own apps on top of the platform. @behio/storefront-sdk ships 60+ typed methods and 25+ React hooks. Plus a public REST API and webhooks.

$ npm i @behio/storefront-sdk
const { data, error } = await behio.catalog.getProducts();
60+
SDK methods
25+
React hooks
42
API controllers
BUILDERSOON · WIP

Write a sentence.
Get an e-shop.

Our add-on service. Describe what you sell and within 15 minutes you have a working e-shop with a live catalog, cart, and checkout.

e-shop for a coffee roastery
Pricing

The complete solution. Nothing to bolt on.

With Behio you buy more than an e-shop. Every plan includes Tom, an AI teammate who creates products, watches inventory and runs marketing for you. Inventory, invoicing, CRM, analytics and B2B are all inside, nothing to bolt on. Pick the plan for the phase you are in.

START FOR FREE
Free Builder
Soon
Build a shop and try Behio risk-free.
Free
promo, for a limited time
Generate a project and a sample shop
Explore the admin and the catalog
Try Tom live
Without a custom domain, checkout or orders
14-day trial
Launch your e-shop for real for 14 days.
14 days free
Custom domain and real orders
Tom AI runs your operations
Inventory, invoicing and marketing
No card required, then upgrade to a paid plan

When you are ready to grow, pick a plan below.

Mini
Just testing
390CZK/mo.
14-day free trial

You start selling the very same day you set up your shop.

A full e-shop with your own domain and real orders
Up to 50 products, catalog, shipping and payments
First traffic: 2 feeds to Google and Heureka
Behio Analytics sees every visitor, not just half
Tom AI creates and edits products for you
Start
Starting to sell
990CZK/mo.
14-day free trial

You sell at full speed and the platform handles the paperwork.

More orders: discount codes and free shipping
Up to 500 products and 3 comparison feeds
Invoicing right inside Behio, no extra tool
Tom AI writes descriptions and watches the shop for you
2 store managers
Grow
Growing
2 490CZK/mo.
14-day free trial

Customers come back on their own and the routine runs itself.

Higher basket: buy-one-get-one, loyalty program and gift cards
Unlimited products, 3 languages and currencies
CRM, reviews and feeds to every comparison site
Tom AI and 3 smart automation rules
2 domains on one e-shop
Most often for shops up to 2,000 orders a year
MOST POPULAR
Pro
Scaling up
5 990CZK/mo.
14-day free trial

Saves dozens of hours a month through automation, AI and one place to run the shop.

Tom AI at full power: builder, MCP connection and voice
B2B portal with price tiers and approval
API, webhooks and white label
Behio Analytics with 1-year retention
Personalization: smart offers and 10 automation rules
Priority support, unlimited team and dedicated performance
Most often for shops from 2,000 orders a year
Scale
Large operation
9 990CZK/mo.
14-day free trial

Big-operation confidence: SLA, permissions and performance under control.

No limits: products, languages, currencies or team
Advanced permissions (RBAC) for large teams
Guaranteed SLA and tailored onboarding
Dedicated performance: your own storefront instance
AI credits for Tom included, 2-year data retention
Most often for companies above 20,000 orders a year
Premium
Done-for-you
12 990CZK/mo.
14-day free trial

Everything in Scale plus a Behio team working for you.

Everything in Scale plus done-for-you services: we do it for you
Assisted migration from Shoptet, Shopify or Upgates included
A tailor-made template and PDF documents in your brand
A custom feed and early access to new features
A dedicated account manager and priority support
Individual AI credits and priority development of your features
For established brands that want operations and migration done for them
What you get

Ten tools. One subscription.

Most merchants today stitch their e-shop, inventory, feeds, e-mailing, analytics, invoicing, CRM and AI from eight separate services. In Behio it is one platform with one data model. A higher plan does not add „features“, it adds whole modules.

Module
Mini
390 CZK/mo.
Start
990 CZK/mo.
Grow
2 490 CZK/mo.
Pro
5 990 CZK/mo.
Scale
9 990 CZK/mo.
Premium
12 990 CZK/mo.
E-shop and catalog
Inventory and logistics1 warehouse1 warehouse1 warehouseMultipleMultipleMultiple
Domains per e-shop112UnlimitedUnlimitedUnlimited
Comparison feeds2 basic3 basicAllAllAllAll + custom
Marketing: sales, loyalty, gift cardsSales only+ codesAllAllAllAll
Behio Analytics (data retention)7 days30 days90 days1 year2 yearsUnlimited
Invoicing and PDF documentsTailor-made
CRM and customer center
Tom AI, builder and automationTom basicTom basic+ automationFull + builder + MCPFull + builder + MCPFull + builder + MCP
AI credits for TomIndividual
Dedicated performance (own instance)
B2B portal
API and white label
Done-for-you: migration, template, account manager
The same stack separately
approximate monthly cost of standalone tools (e-shop + feeds + e-mailing + invoicing + CRM + AI)
≈ 1,500 CZK≈ 2,900 CZK≈ 5,200 CZK≈ 9,400 CZKcustom20,000+ CZK
In every plan

Your own analytics, not just another chart

Google Analytics only sees the browser and loses orders behind adblockers. Behio Analytics measures on the server, so your numbers match your invoices. And it does not stop at a report: the data acts for you.

Read why we built our own analytics
Exact numbers with no adblocker losses
The shop speaks up on its own when something happens
Data acts right away via Smart Offers and Tom
We never limit your orders

No cut of your revenue. No fees per order. Sell as much as you want.

Unlimited team from the Pro plan
No per-user charges.
No transaction fees
You pay the subscription, nothing else.
15% off your second and further e-shop
Growing into more brands? Every further e-shop in your organization is cheaper.

Prices exclude VAT. Every paid plan includes AI credits for Tom; you can top up more anytime directly in the app. 24/7 support: Tom knows your shop and fixes settings and technical issues instantly, any time. From the Pro plan you also get priority human support.

Frequently asked questions

Before you ask.

Did not find an answer? Write to us, we reply the same day.

Every operation in the platform (product, order, invoice, inventory) is written as a typed tool. That lets it be run not only by you in the admin, but also by your AI partner Tom. AI here is not bolted on top, it is the foundation of the whole platform.

Yes. We generate a real Next.js storefront connected to our catalog and API. It is not a closed template. Anything can be edited manually by your team, or you can leave it to Tom.

From the Grow plan the product count is unlimited. From small stores to massive catalogs, all on the same platform with no compromises in performance.

Every paid plan includes a monthly bundle of AI credits that Tom draws from when he does something for you or when you message him. If you use them up, you can top up more anytime directly in the app. No surprises on your invoice.

Yes. We help migrate your catalog, customers and orders. We connect feeds to comparison sites and set up redirects so you keep your SEO.

Yes. The subscription is per e-shop, but your second and every further e-shop in your organization gets 15% off. You run them all from one admin and one team.

Over 300 actions: he creates and edits products, manages inventory and stocktaking, issues invoices, launches discounts and promotions, prepares newsletters and watches over abandoned carts. You write to him or speak by voice. You can also control him from ChatGPT or Claude via the official MCP connection.

Behio. We generate a real headless Next.js storefront connected to the catalog and public API, which you own along with the code. Instead of stitching together dozens of plugins, you get an e-shop, invoicing, inventory, B2B and CRM natively in one platform, with a large part of operations run for you by AI. That is the fastest path to a custom e-shop without technical debt.

For most stores, yes, mainly in terms of value for money. What you pay extra for on Shopify or Shoptet through dozens of paid apps and add-ons (invoicing, inventory, B2B, feeds, automation) is native in Behio under a single subscription. On top of that Behio is AI-native: over 300 actions are handled for you by your AI partner Tom, so you save time too, not just on apps.

Because everything holds together and is driven by language. One subscription, all modules, one data model. The AI sees the whole platform as typed tools, so it creates products, issues invoices, watches inventory and carts for you. No zoo of plugins that break each other and get more expensive every month.

Let's build your
best e-shop together.

Tell us what you sell. The rest, from the catalog to AI operations, is on us.