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Pricing

The complete solution. Nothing to bolt on.

With Behio you buy more than an e-shop. Every plan includes Tom, an AI teammate who creates products, watches inventory and runs marketing for you. Inventory, invoicing, CRM, analytics and B2B are all inside, nothing to bolt on. Pick the plan for the phase you are in.

START FOR FREE
Free Builder
Soon
Build a shop and try Behio risk-free.
Free
promo, for a limited time
Generate a project and a sample shop
Explore the admin and the catalog
Try Tom live
Without a custom domain, checkout or orders
Coming soon
14-day trial
Launch your e-shop for real for 14 days.
14 days free
Custom domain and real orders
Tom AI runs your operations
Inventory, invoicing and marketing
No card required, then upgrade to a paid plan
Go live

When you are ready to grow, pick a plan below.

Mini
Just testing
390CZK/mo.
14-day free trial

You start selling the very same day you set up your shop.

A full e-shop with your own domain and real orders
Up to 50 products, catalog, shipping and payments
First traffic: 2 feeds to Google and Heureka
Behio Analytics sees every visitor, not just half
Tom AI creates and edits products for you
Try for free
Start
Starting to sell
990CZK/mo.
14-day free trial

You sell at full speed and the platform handles the paperwork.

More orders: discount codes and free shipping
Up to 500 products and 3 comparison feeds
Invoicing right inside Behio, no extra tool
Tom AI writes descriptions and watches the shop for you
2 store managers
Try for free
Grow
Growing
2 490CZK/mo.
14-day free trial

Customers come back on their own and the routine runs itself.

Higher basket: buy-one-get-one, loyalty program and gift cards
Unlimited products, 3 languages and currencies
CRM, reviews and feeds to every comparison site
Tom AI and 3 smart automation rules
2 domains on one e-shop
Most often for shops up to 2,000 orders a year
Try for free
MOST POPULAR
Pro
Scaling up
5 990CZK/mo.
14-day free trial

Saves dozens of hours a month through automation, AI and one place to run the shop.

Tom AI at full power: builder, MCP connection and voice
B2B portal with price tiers and approval
API, webhooks and white label
Behio Analytics with 1-year retention
Personalization: smart offers and 10 automation rules
Priority support, unlimited team and dedicated performance
Most often for shops from 2,000 orders a year
Try for free
Scale
Large operation
9 990CZK/mo.
14-day free trial

Big-operation confidence: SLA, permissions and performance under control.

No limits: products, languages, currencies or team
Advanced permissions (RBAC) for large teams
Guaranteed SLA and tailored onboarding
Dedicated performance: your own storefront instance
AI credits for Tom included, 2-year data retention
Most often for companies above 20,000 orders a year
Try for free
Premium
Done-for-you
12 990CZK/mo.
14-day free trial

Everything in Scale plus a Behio team working for you.

Everything in Scale plus done-for-you services: we do it for you
Assisted migration from Shoptet, Shopify or Upgates included
A tailor-made template and PDF documents in your brand
A custom feed and early access to new features
A dedicated account manager and priority support
Individual AI credits and priority development of your features
For established brands that want operations and migration done for them
Try for free
What you get

Ten tools. One subscription.

Most merchants today stitch their e-shop, inventory, feeds, e-mailing, analytics, invoicing, CRM and AI from eight separate services. In Behio it is one platform with one data model. A higher plan does not add „features“, it adds whole modules.

Module
Mini
390 CZK/mo.
Start
990 CZK/mo.
Grow
2 490 CZK/mo.
Pro
5 990 CZK/mo.
Scale
9 990 CZK/mo.
Premium
12 990 CZK/mo.
E-shop and catalog
Inventory and logistics1 warehouse1 warehouse1 warehouseMultipleMultipleMultiple
Domains per e-shop112UnlimitedUnlimitedUnlimited
Comparison feeds2 basic3 basicAllAllAllAll + custom
Marketing: sales, loyalty, gift cardsSales only+ codesAllAllAllAll
Behio Analytics (data retention)7 days30 days90 days1 year2 yearsUnlimited
Invoicing and PDF documents–Tailor-made
CRM and customer center––
Tom AI, builder and automationTom basicTom basic+ automationFull + builder + MCPFull + builder + MCPFull + builder + MCP
AI credits for TomIndividual
Dedicated performance (own instance)–––
B2B portal–––
API and white label–––
Done-for-you: migration, template, account manager–––––
The same stack separately
approximate monthly cost of standalone tools (e-shop + feeds + e-mailing + invoicing + CRM + AI)
≈ 1,500 CZK≈ 2,900 CZK≈ 5,200 CZK≈ 9,400 CZKcustom20,000+ CZK
In every plan

Your own analytics, not just another chart

Google Analytics only sees the browser and loses orders behind adblockers. Behio Analytics measures on the server, so your numbers match your invoices. And it does not stop at a report: the data acts for you.

Read why we built our own analytics
Exact numbers with no adblocker losses
The shop speaks up on its own when something happens
Data acts right away via Smart Offers and Tom
We never limit your orders

No cut of your revenue. No fees per order. Sell as much as you want.

Unlimited team from the Pro plan
No per-user charges.
No transaction fees
You pay the subscription, nothing else.
15% off your second and further e-shop
Growing into more brands? Every further e-shop in your organization is cheaper.

Prices exclude VAT. Every paid plan includes AI credits for Tom; you can top up more anytime directly in the app. 24/7 support: Tom knows your shop and fixes settings and technical issues instantly, any time. From the Pro plan you also get priority human support.

Tailor-made

Didn't find your plan?

Whether you need less than our smallest plan or more than the largest, we will tailor a quote. Tell us how many products and language versions you plan, and we will send a non-binding offer.

Frequently asked questions

Before you ask.

Did not find an answer? Write to us, we reply the same day.

Contact the team

Every operation in the platform (product, order, invoice, inventory) is written as a typed tool. That lets it be run not only by you in the admin, but also by your AI partner Tom. AI here is not bolted on top, it is the foundation of the whole platform.

Yes. We generate a real Next.js storefront connected to our catalog and API. It is not a closed template. Anything can be edited manually by your team, or you can leave it to Tom.

From the Grow plan the product count is unlimited. From small stores to massive catalogs, all on the same platform with no compromises in performance.

Every paid plan includes a monthly bundle of AI credits that Tom draws from when he does something for you or when you message him. If you use them up, you can top up more anytime directly in the app. No surprises on your invoice.

Yes. We help migrate your catalog, customers and orders. We connect feeds to comparison sites and set up redirects so you keep your SEO.

Yes. The subscription is per e-shop, but your second and every further e-shop in your organization gets 15% off. You run them all from one admin and one team.

Over 300 actions: he creates and edits products, manages inventory and stocktaking, issues invoices, launches discounts and promotions, prepares newsletters and watches over abandoned carts. You write to him or speak by voice. You can also control him from ChatGPT or Claude via the official MCP connection.

Behio. We generate a real headless Next.js storefront connected to the catalog and public API, which you own along with the code. Instead of stitching together dozens of plugins, you get an e-shop, invoicing, inventory, B2B and CRM natively in one platform, with a large part of operations run for you by AI. That is the fastest path to a custom e-shop without technical debt.

For most stores, yes, mainly in terms of value for money. What you pay extra for on Shopify or Shoptet through dozens of paid apps and add-ons (invoicing, inventory, B2B, feeds, automation) is native in Behio under a single subscription. On top of that Behio is AI-native: over 300 actions are handled for you by your AI partner Tom, so you save time too, not just on apps.

Because everything holds together and is driven by language. One subscription, all modules, one data model. The AI sees the whole platform as typed tools, so it creates products, issues invoices, watches inventory and carts for you. No zoo of plugins that break each other and get more expensive every month.

Let's build your
best e-shop together.

Tell us what you sell. The rest, from the catalog to AI operations, is on us.

I want an e-shopView pricing